Insights –
B2B Sales Webinars
Don't buy sales training,
buy results!
Join us weekly for insights and practical sales strategies and tactics that you can take away and apply in your business immediately.
Insights –
Don't buy sales training,
Join us for the next live webinar: MONday 5th august 2024
Sales Confidence & Resilience: Mastering the Inner Game of Selling
In the high-pressure environment of B2B sales, confidence and resilience aren't just desirable traits—they're essential. In this webinar we'll explain the connection between mindset, performance and results. We delve into the psychological foundations of sales success, equipping you with the mindset, strategies, and tools to overcome setbacks, build unshakeable confidence, and cultivate unwavering resilience. Learn to manage stress, embrace failure as a learning opportunity, and ultimately develop the mental fortitude necessary to thrive in the competitive sales landscape.
Summary
Designed for sales people seeking to elevate their performance from the inside out, this webinar will provide:
- Insights into the psychology of peak performance and how to apply it to sales.
- Practical tools for managing stress, cultivating a positive mindset, and overcoming limiting beliefs.
- A roadmap for mastering the "inner game" of selling and achieving lasting success.
Join us to discover actionable techniques for building and maintaining your sales confidence. Including practical strategies for developing resilience in the face of rejection and adversity.
Hosted by Industry Experts
Overview
- Monday 5th August, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Unlocking Success - The Power of Sales Leadership Coaching
In the ever-evolving landscape of B2B sales, effective leadership is paramount. This webinar will delve into the transformative power of sales leadership coaching, revealing how it can elevate performance, and drive sustainable revenue growth. Learn to identify key coaching opportunities, how to develop tailored coaching plans, implement proven coaching techniques, and measure the impact of your coaching efforts. We'll explore real-world case studies, share expert insights, and equip you with the tools to become an inspiring and results-oriented sales leader.
Summary
Designed for sales leaders, managers, and sales people committed to maximizing their potential, this webinar will provide:
- A comprehensive overview of the benefits of sales leadership coaching and its impact on performance.
- Actionable strategies for identifying coaching needs, creating personalized coaching plans, and delivering effective coaching sessions.
- Proven coaching techniques for enhancing communication, building trust, and motivating team members.
Discover data-driven approaches for measuring coaching effectiveness and demonstrating ROI. Connect with a community of like-minded sales leaders and learn from their experiences.
Hosted by Industry Experts
Overview
- Monday 12th August, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
The Future of B2B Sales: Trends & Predictions for 2024 and Beyond
The B2B sales landscape is constantly evolving, shaped by AI, emerging technologies, shifting customer expectations, and global economic trends. This webinar will provide a forward-looking perspective on the key trends and predictions that will define B2B sales in 2024 and beyond. We'll delve into the impact of AI, machine learning, and automation on sales processes, explore the rise of digital sales channels, and examine the changing dynamics of buyer behavior. Join us as we navigate the future of B2B sales and equip you with the knowledge and insights to stay ahead of the curve.
Summary
Designed for sales professionals, marketing teams and business leaders, this webinar provides:
- Expert predictions on the evolving landscape of sales technologies, strategies, and customer expectations.
- A glimpse into the future of B2B sales, including emerging opportunities and challenges.
- Real life, practical examples of AI in the B2B sales world.
Discover actionable insights for adapting to change and staying competitive in a rapidly evolving sales world.
Hosted by Industry Experts
Overview
- Monday 19th August, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Building a High-Performing B2B Sales Team: Recruitment & Training Strategies
In the competitive B2B landscape, a high-performing sales team is a company's most valuable asset. This webinar will provide a comprehensive roadmap for recruiting, onboarding, and training top-tier sales talent to drive revenue growth and achieve your business objectives. We'll delve into proven recruitment strategies, effective onboarding techniques, and ongoing training programs designed to cultivate a culture of continuous improvement and success. Learn to identify the key traits of top performers, develop targeted recruitment campaigns, create engaging onboarding experiences, and implement ongoing training initiatives that empower your team to reach their full potential.
Summary
Designed for sales managers, HR professionals, and business leaders, this webinar will offer:
- Actionable insights into attracting and retaining top sales talent.
- Proven recruitment strategies for identifying and onboarding high-performing individuals.
- Effective onboarding techniques to accelerate new hire ramp-up and productivity.
Discover actionable insights for finding, and hiring the best sales talent for your organisation.
Hosted by Industry Experts
Overview
- Monday 26th August, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Account-Based Selling: Targeting Key Accounts
Account-Based Selling (ABS) has emerged as a powerful strategy for maximizing revenue potential. This webinar will delve into the fundamentals of ABS, equipping you with the knowledge and tools to identify, prioritize, and engage with key accounts for accelerated growth. We'll explore how to align your sales and marketing efforts, develop personalized account plans, tailor your messaging to resonate with key decision-makers, and ultimately build lasting relationships that drive sustainable revenue.
Summary
Designed for sales people, account managers, and marketing teams, this webinar will provide:
- A comprehensive overview of Account-Based Selling principles and best practices.
- Actionable strategies for identifying and prioritizing high-value accounts.
- Insights into developing personalized account plans that align with key stakeholders' needs and objectives.
Learn effective techniques for tailoring your messaging to resonate with decision-makers and proven methods for building strong, long-lasting relationships with your key accounts.
Hosted by Industry Experts
Overview
- Monday 2nd September, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Confidence in Sales: Developing a Winning Sales Mindset
In B2B sales confidence isn't just a desirable trait; it's a game-changer. This webinar delves deep into the psychology of sales success, equipping you with the mindset, strategies, and tools to overcome self-doubt, build unshakable confidence, and cultivate a winning attitude. We'll explore the latest neuroscience science behind confidence and how to control your mindset to achieve peak performance. We want you to unleash your inner sales superpower and unlock your full potential.
Summary
This webinar is designed for sales people of all levels, and will provide:
- Proven techniques for building and maintaining unwavering sales confidence.
- Strategies for overcoming fear, rejection, and self-limiting beliefs.
- Insights into the psychology of peak performance and how to apply it to sales.
- Practical tools for developing resilience, embracing challenges, and learning from setbacks.
- A roadmap for cultivating a winning sales mindset and achieving lasting success.
Discover proven techniques for building and maintaining unwavering sales confidence including strategies for overcoming fear, rejection, and your self-limiting beliefs.
Join us & Industry Experts
Overview
- Monday 9th September, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Sales Metrics That Matter
In the data-driven world of B2B sales, understanding and leveraging the right metrics is crucial for driving performance and achieving sustainable growth. This webinar will dive deep into the essential sales metrics that truly matter, providing you with a framework for tracking, analyzing, and interpreting key performance indicators (KPIs) to gain valuable insights into your sales processes, identify areas for improvement, and make informed decisions that drive revenue. We'll explore metrics across the entire sales funnel, from lead generation and conversion rates to customer lifetime value and sales cycle length, empowering you to optimize your sales strategies and achieve measurable results.
Summary
Designed for sales professionals, managers, and executives, this webinar will offer:
- An in-depth understanding of the most critical sales metrics and their impact on business outcomes.
- Actionable strategies for tracking and analyzing KPIs to gain valuable insights into your sales performance.
- A framework for creating a data-driven sales culture that prioritizes continuous improvement and growth.
Discover best practices for using data to identify trends, optimize processes, and make informed decisions to grow your revenues.
Join us & Industry Experts
Overview
- Monday 16th September, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales enablement, and deliver real value to attendees.
Storytelling for Sales: Captivate Your Audience and Close More Deals
Arguably, it's harder than ever to capture your audience's attention and forge genuine connections with them. This webinar will unlock the power of storytelling, revealing how to craft compelling narratives that resonate with prospects, build trust, and ultimately drive sales. We'll delve into the science behind why stories are so effective, explore the key elements of a captivating story, and provide you with practical frameworks and techniques for incorporating storytelling into your sales presentations, pitches, and customer interactions. Transform your sales approach from transactional to transformational and watch your results soar.
Summary
Designed for sales professionals, marketers, and anyone seeking to enhance their communication and persuasion skills, this webinar will offer:
- An understanding of the psychology of storytelling and its impact on decision-making.
- A step-by-step guide to crafting compelling stories that captivate your audience.
- Practical tips for incorporating storytelling into your sales presentations, pitches, and marketing materials.
Discover best practices and real-world examples of how storytelling has been used to drive sales success.
Join us & Industry Experts
Overview
- Monday 23rd September, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Navigating Complex Sales Cycles - Strategies for Success
In the world of B2B sales, complex sales cycles are a common challenge that can span months or even years, involving multiple decision-makers, intricate buying processes, and high stakes. This webinar will equip you with the knowledge, strategies, and tools to navigate these intricate sales journeys with confidence and efficiency. We'll delve into the key stages of a complex sales cycle, explore effective communication and relationship-building techniques, and discuss tactics for overcoming common obstacles and objections. Learn to identify key stakeholders, build consensus, and ultimately guide prospects towards a successful close.
Summary
Designed for sales professionals, account managers, and business leaders, this webinar will provide:
- A comprehensive understanding of the complex sales cycle and its unique challenges.
- Proven strategies for building rapport and trust with multiple stakeholders.
- Practical tools and frameworks for managing and accelerating the sales process.
Gain real life insights into best practices for closing complex deals and building long-term customer relationships.
Join us & Industry Experts
Overview
- Monday 30th September, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Creating Engaging Sales Content That Drives Results
In today's digital age, where information overload is the norm, creating sales content that truly engages and resonates with your target audience is more critical than ever. This webinar will unveil the secrets to crafting compelling sales content that not only grabs attention but also drives action. We'll delve into the psychology of persuasion, explore proven content formats and strategies, and share practical tips for optimizing your content for maximum impact. Learn to leverage storytelling, data visualization, and interactive elements to create sales content that educates, inspires, and ultimately converts prospects into loyal customers.
Summary
Designed for sales professionals, marketers, content creators, and anyone seeking to elevate their sales communication, this webinar will provide:
- Actionable insights into the key elements of engaging sales content.
- Practical tips for optimizing your content for different platforms and audiences.
- A list of the key "must haves" when it comes to great sales content.
Get real-world examples of successful sales content campaigns and a toolkit of resources and templates to help you create your own engaging sales content.
Join us & Industry Experts
Overview
- Monday 7th October, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Understanding Gap Selling vs SPIN vs Meddic
Choosing the right Sales Methodology for your business can be a game-changer. This webinar will delve into three popular methodologies – Gap Selling, SPIN Selling, and MEDDIC – dissecting their core principles, strengths, weaknesses, and ideal use cases. We'll explore how each methodology approaches the sales process, identify the types of businesses and sales cycles they are best suited for, and provide you with the knowledge and insights to make an informed decision that aligns with your unique goals and challenges.
Summary
Designed for sales professionals, managers, and executives, this webinar will offer:
- An in-depth comparison of Gap Selling, SPIN Selling, and MEDDIC methodologies.
- Insights into the core principles, strengths, and weaknesses of each approach.
- Guidance on selecting the most appropriate methodology based on your business needs, sales cycle, and target audience.
Discover how to evaluate the effectiveness of your own sales methodology and how to make adjustments as needed.
Join us & Industry Experts
Overview
- Monday 14th October, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Mastering the Virtual Pitch: Essential Techniques for Remote Selling
In the modern era of remote work and virtual meetings, mastering the art of the virtual pitch is crucial for sales success. This webinar will equip you with the essential techniques and strategies to deliver impactful virtual presentations that captivate your audience, build rapport, and ultimately close deals. We'll delve into the nuances of virtual communication, explore best practices for creating engaging visual presentations, and discuss effective methods for overcoming the challenges of remote selling. Learn to leverage technology, foster meaningful connections, and close deals from anywhere in the world.
Summary
Designed for sales professionals, marketers, and anyone seeking to enhance their virtual communication and presentation skills, this webinar will provide:
- Actionable tips for creating and delivering impactful virtual pitches.
- Best practices for engaging your audience and building rapport in a virtual setting.
- Strategies for overcoming the unique challenges of remote selling.
Additionally you’ll gain insights into leveraging technology to enhance your virtual presentations to make you stand out from the crowd.
Join us & Industry Experts
Overview
- Monday 21st October, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Miller Heiman Strategic Selling Breakdown: Decoding Complex B2B Sales
In the intricate world of B2B sales, where multiple stakeholders and complex decision-making processes are the norm, the Miller Heiman Strategic Selling methodology offers a proven framework for success. In this webinar we'll provide a comprehensive breakdown of this renowned approach, equipping you with the knowledge and tools to navigate complex sales cycles, build strong relationships with key decision-makers, and ultimately close more deals. We'll delve into the core concepts of Strategic Selling, including identifying key players, developing win-win proposals, and executing effective closing strategies.
Summary
Designed for sales professionals, account managers, and business leaders, this webinar will offer:
- An in-depth understanding of the Miller Heiman Strategic Selling methodology and its key components.
- Actionable strategies for identifying and engaging with key decision-makers.
- Proven techniques for developing compelling value propositions that resonate with buyers.
Discover practical insights into best practices for building long-term relationships with your clients.
Join us & Industry Experts
Overview
- Monday 28th October, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales enablement, and deliver real value to attendees.
From SDR to Sales Superstar: The Ultimate Career Roadmap for B2B Sales
Are you an aspiring sales development representative (SDR) with dreams of reaching the pinnacle of B2B sales success? This webinar will unveil the ultimate career roadmap, providing you with the knowledge, strategies, and insights to climb the ladder from SDR to sales superstar. We'll delve into the essential skills and experience you'll need to acquire, explore career paths and opportunities within the B2B sales landscape, and share expert advice on networking, personal branding, and professional development. Whether you're just starting or looking to accelerate your career trajectory, this webinar will equip you with the tools to achieve your sales goals.
Summary
Designed for aspiring and current SDRs, sales professionals, and anyone interested in a career in B2B sales, this webinar will offer:
- A comprehensive overview of the B2B sales landscape and potential career paths.
- Actionable strategies for developing essential sales skills and building a strong foundation.
- A roadmap for achieving long-term success and fulfillment in the dynamic world of B2B sales.
Gain expert advice on navigating career transitions and advancing to more senior roles in sales.
Join us & Industry Experts
Overview
- Monday 4th November, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
The 5 Biggest B2B Sales Mistakes & How to Avoid Them
In B2B sales even seasoned professionals can fall prey to mistakes that can hinder success. In this webinar we'll shine a spotlight on the five most prevalent errors made in B2B sales, offering actionable strategies and insights to help you avoid these pitfalls and achieve optimal results. We'll delve into the underlying causes of these mistakes, explore their impact on sales performance, and provide practical solutions to overcome them. By understanding and addressing these challenges, you'll be well-equipped to navigate the complexities of B2B sales and unlock your full potential.
Summary
Designed for sales professionals, managers, and executives, this webinar will offer:
- Insights into best practices for building strong relationships with clients and closing deals.
- A toolkit of resources and templates to help you avoid common sales pitfalls.
- An in-depth analysis of the five most common mistakes in B2B sales.
- Proven strategies from the field for identifying and overcoming these challenges.
- Actionable tips for improving sales performance and achieving sustainable growth.
Discover best practices for building a successful career in professional selling.
Join us & Industry Experts
Overview
- Monday 11th November, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales enablement, and deliver real value to attendees.
How to Create Bespoke Sales Training Programmes With Impact
In B2B sales, a one-size-fits-all approach to training simply won't cut it. In this webinar will delve into the art and science of creating bespoke sales training programmes tailored to the unique needs, skills, and goals of your team. We'll explore how to identify knowledge gaps, assess individual learning styles, develop customized training modules, and implement effective delivery methods to maximize engagement and retention. By investing in personalized training, you'll not only equip your sales team with the tools they need to excel but also foster a culture of continuous learning and improvement.
Summary
Designed for sales managers, trainers, and L&D professionals, this webinar will provide:
- A step-by-step guide to creating bespoke sales training programmess that deliver tangible results.
- Proven strategies for identifying individual learning needs and tailoring training content accordingly.
- Insights into effective training delivery methods, including workshops, coaching, and e-learning.
Get practical tips for measuring training effectiveness and ensuring continuous improvement along with a toolkit of resources and templates to help you design and implement your own bespoke sales training programme.
Join us & Industry Experts
Overview
- Monday 18th November, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
Sales Psychology: Influencing Decision-Makers
Understanding the psychology of decision-making is the key to unlocking influence and driving successful sales outcomes. This webinar will delve into the world of sales psychology, exploring the cognitive biases, emotional triggers, and persuasive techniques that can sway even the most discerning buyers. We'll uncover the science behind decision-making, learn to read nonverbal cues, craft compelling narratives, and build rapport to establish trust and credibility. By mastering the art of influence, you'll be equipped to navigate complex negotiations, overcome objections, and ultimately close more deals.
Summary
Designed for sales professionals, marketers, and anyone seeking to enhance their persuasion skills, this webinar will provide:
- An in-depth understanding of the psychological principles that drive decision-making.
- Insights into the power of nonverbal communication and how to read subtle cues.
- Proven techniques for crafting persuasive narratives that resonate with your audience.
Gain actionable tips for applying sales psychology to real-world scenarios and achieving measurable results.
Join us & Industry Experts
Overview
- Monday 25th November, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales excellence, and deliver real value to attendees.
What is Strategic Selling & Why is it Important
Traditional sales tactics often fall short in complex, high-value deals. Strategic Selling, is a powerful methodology that emphasizes building relationships, understanding customer needs, and aligning your solutions with their strategic objectives. This webinar will demystify the principles of Strategic Selling, revealing how it empowers sales professionals to navigate complex sales cycles, engage multiple decision-makers, and ultimately achieve win-win outcomes. Discover how this customer-centric approach can revolutionize your sales process and drive sustainable revenue growth.
Summary
Designed for sales professionals, managers, and executives seeking to elevate their sales game, this webinar will provide:
- An overview of the Strategic Selling methodology and its core principles.
- How Strategic Selling differs from traditional sales approaches.
- Practical strategies for building strong relationships with key stakeholders.
Discover a framework for developing tailored solutions that align with your customers objectives and get actionable tips for implementing Strategic Selling in your organization.
Join us & Industry Experts
Overview
- Monday 2nd December, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales enablement, and deliver real value to attendees.
Understanding Buyer Personas in B2B Sales
Understanding your buyer is paramount to success in any sales environment. This webinar will delve into the critical concept of buyer personas, revealing how to create detailed profiles that represent your ideal customers. We'll explore how to gather data, identify key characteristics, and leverage these insights to tailor your sales approach, messaging, and content for maximum impact. By truly understanding your buyers' needs, pain points, and motivations, you'll be able to forge stronger connections, build trust, and ultimately drive more conversions.
Summary
Designed for sales professionals, marketers, and business leaders, this webinar will provide:
- The importance of a personalised approach for different buyer personas.
- Step-by-step guidance on creating accurate and actionable buyer personas.
- Practical tips for leveraging buyer personas to personalize your sales approach, messaging, and content.
Discover strategies for gathering data from various sources, including interviews, surveys, and market research.
Gain insights into identifying key buyer persona characteristics, such as demographics, goals, challenges, and decision-making processes.
Join us & Industry Experts
Overview
- Monday 9th December, 2024
- 1300 UK |1400 European Time | 0800 Eastern Time, USA | 1730 Indian Standard Time
- 60 Minutes
You will receive an Invitation via Microsoft Teams to join before the webinar starts.
Can’t make the date or time? Sign up and we’ll send over a recording.
Each sales webinar is designed for both sales leaders and their sales teams. Our goal is to share best practice in sales enablement, and deliver real value to attendees.
Your Webinar Host: Iain Swanston, Founder Klozers
After 35 years in B2B sales Iain just loves solving sales problems.
If you’ve ever attended one of his live events you’ll know, even during the breaks and after the event he always likes talking about sales. Iain is an Author, Speaker & our Lead Sales Coach.
Iain is on a mission to make sales easier for B2B companies and their salespeople.
“In the short time I’ve been working with Klozers I’ve used his guidance to develop positive new sales activities, techniques and a mindset that has significantly helped my sales confidence. As a results I’ve already seen excellent performance benefits that are directly attributable to working to the coaching.”
This was my first ever sales training and genuinely still the most pertinent in my sales career. Iain taught us how to take leads through the sales journey from lead to opportunity to closure, I still use these skills today and encourage my colleagues to do the same. My earnings have more than doubled since Iain gave that pertinent training and his latest blogs have been shared internally between our sales and marketing teams as the advice rings true to what we are currently working on as a department
“My coach was really flexible and was happy to talk in between my scheduled coaching slots, especially when I had burning questions and needed support fast. The debriefing calls we had after my sales meetings not only helped me understand where I could improve, they also gave me the right words to say, in the right sequence and at the right time.”
Previous Webinars
B2B Remote Selling
How to Write a Sales Plan
How to Sell on LinkedIn without Being Spammy
B2B Lead Generation | Steal our Top 5 Hacks
How to Build a SaaS Sales Playbook
The Essentials of Sales Pipeline Management
Using OneNote for Sales Management
Using MS Teams for Sales
OKRs for Sales Teams
10 Rules of Sales Negotiation
How to Lead & Manage Remote Sales Teams
How to use Sales Battlecards to Steal Deals from Competitors
How to Raise your Prices due to Inflation & Still Win New Business
How to Make 2023 your Sales Year
5 Strategies to Unlock Sales Effectiveness
5 Powerful Ways ChatGPT will Revolutionise Sales & Marketing
Objection Handling Bootcamp with Rosa Yupari
Coming Soon
Coming Soon
